Sundar Pichai, the CEO of Google, and Brian Saluzzo, a Google executive who heads a team of developers, advised their workforce to quickly adopt AI in their operations to increase productivity as the tech giant seeks suitable ways to curb the rise in expenses. In an audio recording obtained by CNBC , Pichai pointed out that earlier, when companies experienced a period of massive investment, they responded by adding more workforce. However, the CEO stated that this has taken a new shift with the increased adoption of AI in the sector. In this AI era, he anticipated that the technology needs to be applied in the company’s daily operations for a firm to achieve more success in its productivity. Several tech companies embrace AI in their productivity There is a widespread trend among tech companies that invest significant amounts in constructing large data centers that can support huge AI models and manage heavy workloads. The companies are trying to reduce costs in other areas to achieve this significant investment . An example of this tech company is Google. According to recently released reports, it is eyeing an investment of around $85 billion to boost capital expenditures this year. This is a 10% increase from the last investment of around $75 billion. During a meeting, Pichai highlighted that the competition in the tech sector has become stiffer. According to his research, some firms will prioritize enhancing their employee productivity, urging that this is a good strategy; hence, they should consider it too. Similar to Google, Amazon has also shifted its focus towards AI. Andy Jassy, the CEO of Amazon, shared a message with the employees, mentioning that since the company has increasingly adopted AI generative tools and agents, it will soon lay off some corporate staff. In the meantime, Jassy urged the employees to quickly explore using AI tools in productivity and teach themselves how to work effectively with fewer people in their teams. The same month, Julia Liuson, the president of the Developer Division at Microsoft, addressed employees, stating that at this time, adopting AI in their daily operations was not an option. This came after Tobi Lutke, the CEO of Shopify, pointed out that tech companies expect their employees to learn to use AI in their daily operations quickly. Afterwards, Lutke stated that before teams request additional staff or resources, they should explain why they cannot achieve their goals using AI. Google lays off its workforce to significantly invest in AI Alphabet, the parent company of Google, has significantly reduced its workforce in the past few months. To illustrate, in 2023, it started off with around 191,000 full-time workers. This figure drastically dropped to around 187,000 as per last month’s data. Even if it has increased its workforce, it is only a very small percentage, reports from sources reveal. Concerning its layoff, Google began cutting off 6% of its workforce in 2023 across various departments. This did not stop at this point; it has embraced the trend to date. Analysis from sources revealed that Google has continued reducing its workforce since the year began, while giving employees buyouts. In a statement, Pichai expressed that this is a time to make significant investments, and therefore, caution should be exercised while managing the company’s resources. Concerning Google’s advancements in AI, the CEO mentioned that he was pleased with the progress as it aligned with his goals: to improve the firm’s effectiveness and productivity. Google declined to respond to a request for comment immediately. KEY Difference Wire : the secret tool crypto projects use to get guaranteed media coverage
